Tomorrow they start Milan-Cortina 2026 Winter Olympics and, in addition to the sporting competition, the event also becomes a style showcase. Below we present the most elegant uniforms that athletes from each country will wear:
Spain
Field
The Spanish team will use the national brand Joma, in collaboration with the Spanish Olympic Committee. The collection was designed to perform in extreme cold and designed with colors such as red and yellow, which reinforce the presence of the Spanish team on one of the most prominent stages in world sport.
Italy
Armani Emporium
As host country, Italy once again trusts EA7 Emporio Armani. The collection is characterized by a pure white that harmonizes with the snow of the Dolomites, combining delicate details such as 3D “Italy” embroidery and finely crafted accessories.
France
Le Coq Sportif
The French brand Le Coq Sportif focuses on a style that mixes retro touches with modern design. According to the French Olympic Committee, the colors and textures refer to the mountainous landscape and the winter context of the Games.
Germany
adidas
The German team joins forces with Adidas to create a collection that fuses performance technology with national identity. In the Team D line, the design incorporates innovative materials and a modern silhouette, designed for both Olympic and Paralympic athletes.
USA
Ralph Lauren
Ralph Lauren continues its long tradition by wearing Team USA uniforms that combine classic American style and alpine functionality. The ceremony collection includes cardigans, flag sweaters and quilted pieces in red, white and blue with details like suede boots.
Iceland
66º North
The historic Icelandic brand 66°North features a white uniform that reminds us of the country’s glaciers, with a subtle tricolor gradient on the closure that references the national flag. The collaboration coincides with the brand’s centenary.
Great Britain
Ben Sherman and Adidas
The British uniform combines two perspectives: Adidas signs the sportswear with modern reinterpretations of the United Kingdom flag, while Ben Sherman gives the ceremonial touch with pieces inspired by British tailoring and special collaborations such as accessories designed together with medalist Tom Daley.
Brazil
Moncler
The Italian brand Moncler, with a long tradition in mountain and ski clothing, returns to the Olympic scene to dress the Brazilian team both in ceremonies and in technical alpine skiing equipment.
Norway
Norway Valley
Dale of Norway continues the tradition of making iconic Norwegian sweaters: wool knits with classic Nordic patterns reinterpreted for this edition, combining history and modernity in pieces that are an emblem of Scandinavian culture.
Canada
Mul
lulhemon
Canadian brand Lululemon offers a uniform that combines comfort and national symbolism. Colors inspired by the country’s landscape predominate, as well as padded jackets that transform into versatile accessories.
Belgium
Peak of sport
Peak Sport designs the Belgian team’s looks, focused on the “The Embrace” motif, already present in Paris 2024 and adapted to the winter games with pixelated patterns that evoke snow and ice. The palette includes the national colors: black, yellow and red.
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Australia
Sports
The Australian team features a uniform designed by Sportscraft that pays homage to the country’s Olympic history with a nostalgic green and gold palette from the 1990s. A unique detail is the list of all Australian Olympic athletes printed on the lining, highlighting the gold medalists.
Mongolia
Goyol Kashmir
The Goyol Cashmere collection aims to reintroduce the ancient Mongolian clothing culture into the contemporary world and share it on a global stage. They are inspired by the clothing of the Great Mongol Empire of the 13th to 15th centuries, one of the most powerful periods in their nation’s history.
